To help in understanding how to behave like Kresna, we need to review the
brand values, which drive our culture and represent what we stand for in the minds of
our stakeholders and audiences.
Offers peace of mind and freedom for the Future, through Personal services, individual solutions and mentoring approach to education
Offer innovative and dynamic products and services it Creating wealth Through our wisdom and superiority
A truly proactive partner that places the customer first, anticipates their needs and rewards their loyalty.
A secure and stable fund manager, providing accurate and competitive products and services
A trusted financial services partner, respected in the industry and relied on to deliver performance and value for money through our integrity and ethical and efficient approach.
Our brand personality describes how we behave and how we communicate what we do.
Engaging and warm a pleasure to deal with
Honest and direct language and proactive customer service, always putting the customer first.
Optimistic and resourceful, with an entrepreneurial and tenacious spirit.
Encouraging and nurturing, with a personal voice, helpful service and mentoring approach.
Always honest and ethical in words and deeds, with a direct simplicity and excellent market insights.
